Privacy Policy

    Last updated: June 3, 2026

    1. Overview

    This Privacy Policy explains how WholesaleIQ ("we," "us," or "our") collects, uses, and shares information when you use our wholesale growth platform for Faire sellers (the "Service"). It covers both information about you as a customer and the Faire business data you connect to run Autopilot.

    2. Information We Collect

    Information you provide:

    • Account information: name, email address, and password
    • Business profile: brand details, product categories, and outreach settings such as your discount or promo
    • Payment information: processed by Stripe. We receive limited billing details and a token; we do not store your full card number
    • Communications: messages you send to our support team

    Information collected automatically:

    • Device and browser information, and IP address
    • Usage data about how you interact with the Service
    • Marketing attribution data, such as UTM parameters and referral source, stored locally in your browser
    • Cookies and similar technologies (see our Cookie Policy)
    3. Faire Data You Connect

    When you connect your Faire store, we access the following through Faire's official, read-only authorization, solely to operate the Service for you:

    • Your orders and order history
    • Your customers and their contact and purchase details
    • Your products and listing information

    We use this data to personalize outreach, recommend products, and attribute sales. Your connected Faire data is isolated to your account, is never sold, and is never shared with or used to benefit other brands. We access it only while your store is connected and stop accessing it once the connection is removed. You can disconnect your store, or ask us to delete your connected data, at any time (see Data Retention below).

    4. How We Use Information

    We use information to:

    • Provide, maintain, and improve the Service
    • Personalize and send outreach on your behalf, and attribute resulting Faire sales
    • Process payments and manage your subscription and performance fee
    • Send you service, security, and support messages
    • Analyze usage to improve performance and the user experience
    • Detect, prevent, and address fraud, abuse, and security issues
    • Comply with legal obligations
    5. Email Outreach and No Open/Click Tracking

    Our Email Agent sends outreach from our own managed sending infrastructure, not your inbox, your domain, or Faire's email tool. We deliberately do not use open-tracking pixels or click-tracking links in this outreach. We only process delivery signals such as bounces and unsubscribe or opt-out requests, which are required to keep sending responsibly and lawfully.

    6. How We Share Information

    We do not sell or rent your personal information. We share information only in these cases:

    • Service providers: trusted vendors who help us operate the Service, including Stripe (payments), email and cloud hosting infrastructure, Google Analytics and Google Tag Manager (usage analytics), and FirstPromoter (referral and partner tracking)
    • Legal requirements: when required by law, or to protect our rights, users, or the public
    • Business transfers: in connection with a merger, acquisition, or sale of assets
    • With your direction: for example, the outreach you authorize us to send on your behalf

    We do not share your connected Faire data with other brands or customers of the Service.

    7. Cookies and Tracking

    We use cookies, browser storage, and similar technologies to keep you signed in, remember preferences, attribute referrals, and understand usage. For details and your choices, see our Cookie Policy.

    8. Data Retention

    We retain your information for as long as your account is active or as needed to provide the Service, comply with legal obligations, resolve disputes, and enforce agreements. Cancelling your subscription does not by itself delete your data or disconnect your Faire store; your connection and data remain in place, so you can reactivate later, until you disconnect or ask us to remove them. If you ask us to delete your data, or close your account, we will delete the associated personal information within 30 days, except where we must retain limited records for legal or accounting purposes.

    9. Your Rights and Choices

    Depending on where you live (including under the GDPR and CCPA/CPRA), you may have the right to:

    • Access: request a copy of your personal information
    • Correct: update inaccurate or incomplete information
    • Delete: request deletion of your personal information
    • Portability: receive your data in a machine-readable format
    • Opt out: unsubscribe from marketing emails and object to certain processing

    We do not sell personal information. To exercise any of these rights, contact us at support@wholesaleiq.com. We will respond as required by applicable law.

    10. Data Security

    We use reasonable technical and organizational measures to protect your information, including:

    • Encryption of data in transit
    • Access controls and authentication
    • Reputable, secured cloud infrastructure
    • Monitoring for security issues

    No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we work to protect your information using commercially reasonable means.

    11. International Data Transfers

    We are based in the United States, and your information may be processed there or in other countries where we or our service providers operate. Where required, we use appropriate safeguards to protect your information when it is transferred across borders.

    12. Children's Privacy

    The Service is intended for businesses and is not directed to children under 18. We do not knowingly collect personal information from children. If you believe a child has provided us information, contact us and we will delete it.

    13. Changes to This Policy

    We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date above and, where appropriate, notify you.

    14. Contact Us

    If you have questions about this Privacy Policy or our practices, contact us at:

    Email: support@wholesaleiq.com