Help & Support
Find answers to common questions or contact our support team
Autopilot is our done-for-you wholesale growth service. Two AI agents run your outreach: an Email Agent that finds and contacts new wholesale buyers, and a DM Agent that re-engages your past Faire customers who have gone quiet. You connect your Faire store, confirm a few settings, and the agents do the work.
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They reach two different audiences:
- Email Agent: cold outreach to NEW wholesale buyers from our database of 2M+ verified retailers — stores that don't buy from you yet.
- DM Agent: works inside Faire to re-engage YOUR existing customers who haven't ordered in a while (60+ days).
New customers come from the Email Agent; repeat orders come from the DM Agent.
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Those two do the core selling — the Email Agent finds new buyers, the DM Agent re-engages your past ones. Two more agents work alongside them, included at no extra cost: a Review Agent that asks delivered customers for Faire reviews, and a seasonal Faire Market Agent that runs a promo push around Faire's twice-yearly Market. You're always in control of who they message and how often (see below).
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Connecting your Faire store takes under 5 minutes, and you'll see a personalized 12-month projection from your real data before you pay anything. Once active, the Email Agent spends about 7 days warming up its sending domains for the best inbox placement before its first send. The DM Agent starts after you grant team access (see below).
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You connect using Faire's official, read-only authorization. We read your orders, customers, and products to personalize outreach and credit sales correctly — we cannot place orders, change your listings, or spend money. Your data is isolated to your account, never shared with other brands, and you can disconnect at any time.
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Our full Privacy Policy is here: wholesaleiq.com/privacy. It explains what we collect, how we use the Faire data you connect, and your rights. In short: your connected Faire data is used only to run your outreach and credit your sales, it is never shared with other brands or customers, and you can disconnect or ask us to delete it at any time (we remove it within 30 days). We also honor data rights under the GDPR and CCPA/CPRA, including access, deletion, and portability.
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Two things require it: sending DMs from your Faire account, and creating your promo code on Faire. You invite us as a team member with the Analytics permission only. Until team access is granted, the DM Agent and your promo code stay off.
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New wholesale buyers — independent retailers such as gift shops, boutiques, and specialty stores from our 2M+ verified database that fit your products. Our AI matches your best-fit retailer types automatically, and you can steer it: open Settings on the Email agent card to review or adjust which shop types and countries it targets (see "Can I choose which retailer types and countries the Email Agent targets?" below). It does not email your existing customers (the DM Agent handles those). Every email is personalized to the retailer and your brand — not a generic blast.
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Yes. On your dashboard, click Settings on the Email Agent card to see and change who it reaches. There are two things you control:
The kinds of stores it emails. Your Email Agent finds new wholesale buyers for you — shops like gift stores, boutiques, and other independent retailers. It automatically works out which kinds of stores are the best fit for your products, so you don't have to set anything up. If there are certain kinds of stores you especially want to reach — say you make baby products and really want to get into children's boutiques — you can tap those to move them to the top of the list. This doesn't shut anyone else out. It simply reaches your favorites first, then keeps working through the other good matches, so you never lose any reach by choosing. If you'd rather not pick, that's completely fine — the automatic matching handles it for you.
The countries it emails in. You can choose from the United States, Canada, United Kingdom, Australia, New Zealand, Ireland, and India. This one is a firm boundary: the Email Agent only ever emails retailers in the countries you turn on. Your own country is always on and reached first, so you can't accidentally switch it off. (You choose countries, not individual states or cities.)
Any changes you make take effect on the next emails that go out.
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No. Choosing the store types you care about most doesn't shrink your outreach — it just changes the order. The Email Agent reaches your picks first, then keeps right on emailing all the other stores that are a good fit for your products, so the total number of emails stays the same. The only thing that actually narrows who it reaches is the list of countries you choose. You can adjust both anytime under Settings on the Email Agent card.
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Neither, and you don't have to do a thing. We write and send every email from our own internal, warmed email platform. We never use your inbox, your domain, or Faire's email tool. Because it runs on completely separate infrastructure, the email outreach can't touch your email reputation or interfere with any marketing you already run, on Faire or off. The emails simply point interested retailers to your Faire Direct link, so the order is credited to you on Faire.
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Volume scales with your store's setup (things like free shipping, a promo, and no order minimum) — roughly 2,000 to 10,000 new prospects per month. Each email leads with your wholesale offer and discount. You choose the discount amount (or skip it) and we generate the rest. We don't use open or click tracking, which keeps the emails clean for deliverability.
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Both, and that is by design. The AI drafts each message and personalizes it to that specific buyer using your store, your products, your promo, and the season, so it is never a generic blast. Before anything goes out, every message is human-reviewed, so nothing off-brand or off-message ever reaches a retailer. You also set the guardrails up front (your brand voice, your products, and your promo), and all outreach stays within Faire's Terms of Service. You get the scale of AI with a human making sure it always represents your brand the way you want.
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Only your own past Faire customers who have gone quiet — typically no order in 60+ days. These are buyers who have purchased from you on Faire at least once. It sends one personalized message to win back business you already earned.
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No, and this is an important one. Faire only allows a brand to message a buyer who has actually purchased from you on Faire at least once. Contacts you uploaded or imported into Faire who have never placed an order with you cannot be messaged — not by us, and not by you directly. So the DM Agent works only with your genuine past Faire buyers, and focuses on the ones who've gone quiet (typically 60+ days since their last order). To reach brand-new retailers who haven't bought from you yet, that's the Email Agent's job.
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No. The DM Agent sends one opening message from your account to re-engage a dormant customer. Any replies land in your Faire inbox — we don't read, monitor, or respond to them. You handle the conversation, so check your Faire messages regularly so you never miss an interested buyer.
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This is a Faire display setting, not an issue with Autopilot. The DM Agent sends through a team-member profile on your Faire account, and Faire marks each outbound message as unread. That fills your inbox with your own outreach, burying the real buyer replies you need to respond to.
The fix takes about ten seconds:
- Go to your Faire brand messages
- Click the gear icon in the top right
- Check "New messages from my team"
- Click Save
Once saved, Faire automatically marks your team's outbound messages as read. From then on, only genuine buyer replies show up as unread, so your inbox stays clean and you can focus on the conversations that matter.
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Each message is written for the specific customer and your brand. It draws on details like their store, what they ordered before, and timing (a new season or collection) rather than a generic "we miss you." It's a short, natural note sent from your Faire account, designed to feel personal and earn a reply. Here are a few real exchanges:
August 4
Wisconsin Tee
Soft cream cotton, red Wisconsin print, S-XXL…
Devil's Lake Crew
Heather oatmeal fleece, Devil's Lake bluffs print, S-XXL…
Boo Mug
White enamel camp mug with a black rim, hand-lettered…
August 5
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Yes. The Review Agent asks your past customers for a Faire review at the right moment, so you steadily earn more 5-star ratings without chasing anyone. It messages a customer about two weeks after their order is delivered, once they've had time to enjoy it, using the same Faire team access as the DM Agent. More reviews strengthen your Top Shop standing and buyer trust, which helps every future order convert too.
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No on both counts.
- It asks each customer only once. It never messages the same person twice for the same order, and only asks again if they place a genuinely new order later.
- Every request invites them to flag any problem first ("if anything wasn't a 5-star experience, let me know and we'll make it right"), so you can fix an issue privately before it ever becomes a low public rating.
Only customers whose order was actually delivered are asked, and you can exclude anyone at any time.
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Faire runs its biggest wholesale sale, the Faire Market, twice a year. This agent runs a short, coordinated message push to your past customers around that event so you capture the extra buying demand. It's seasonal, it only runs around each Market, and we set it up automatically when Faire announces the next one. You set your discount tiers, choose whether to pause your standing promo, and it handles the timing.
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It sends 2-3 messages total across the whole event:
- Before: a heads-up so buyers can plan their order, with your discount tiers and free shipping if you offer it.
- During: a reminder while the sale is live.
- After: a win-back with a fresh discount code, but only to customers who didn't order during the Market.
Anyone who places an order drops out of the remaining messages, so no one is over-messaged. Everything sends from your own Faire account, and every message is human-reviewed before it goes out.
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Two things to know:
- Your promo code: you can choose to pause your standing promo code for the Market so it isn't stacked on top of your Market discounts, and we set up a fresh code for the after-Market follow-up. If you'd rather leave your current code running, you can.
- Your other agents: your normal DMs and review requests pause automatically while the Market push runs, so customers aren't hit from several directions at once, then resume on their own when it's done.
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Yes. On your dashboard, open Settings on the DM agent card, search any customer, and pause them in one click. Once paused, none of the agents, DM, Review, or Faire Market, will message that buyer on Faire. You can still reach out to them yourself in Faire anytime, and resume whenever you want.
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Yes. Open Settings on the DM agent card on your dashboard, where a "Message spacing" setting lets you choose how long the DM Agent waits before following up with the same buyer again, anywhere from every 14 to 30 days. A longer gap means gentler, less frequent follow-ups. It only changes the timing of repeat DM follow-ups, never who you reach or how they're targeted. Review requests and the twice-yearly Market push run on their own separate schedules.
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Yes on both. Faire actively encourages bringing NEW wholesale buyers to the platform through Faire Direct, which is exactly what the Email Agent does. The DM Agent re-engages your OWN past customers inside Faire — it never moves anyone off-platform or contacts other brands' customers. For email, we handle standard B2B compliance: clear sender identity, an unsubscribe option, and properly warmed sending domains.
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Yes. New brands start Autopilot with a 30-day free trial: no base fee and no commission for the whole 30 days, so every sale your agents drive is 100% yours. You add a card when you start, but nothing is charged up front. At the end of the 30 days it converts to the standard $99/month plus 3.5% of Faire sales unless you cancel. The trial is on the monthly plan, one per brand.
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Yes, a card goes on file when you start, but you are not charged anything for 30 days, and if you cancel any time before the trial ends you are never charged. Prefer to look before adding a card? Connect your Faire store for free first and see your full 12-month growth plan, no card required.
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It converts to the standard monthly plan, $99/month plus 3.5% of your Faire sales, and your agents keep running without interruption. If it is not for you, cancel any time before day 30 (email support@wholesaleiq.com) and you will not be charged. Commission only ever applies to sales after the trial converts, never during it.
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Autopilot has two plans:
- Monthly: $99 per month, plus 3.5% commission on your Faire sales.
- Annual: $831 for the year, plus a lower 2.4% commission (billed monthly).
New brands start with a 30-day free trial on the monthly plan. There is no base fee and no commission during those 30 days.
Commission applies to each order's product subtotal after any promo discount you fund. Monthly has no commitment and can be canceled any time. Annual is charged once for the twelve-month term.
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Just email support@wholesaleiq.com from the email address on your account, and we will process your cancellation — usually within one business day. It is effective from the time we receive your email, not when we reply, so a slow reply on our end never results in an extra charge. Monthly has no long-term commitment, so you can cancel anytime. Annual runs for its twelve-month term and then simply stops renewing. Either way, your plan stays active through the end of the period you have already paid for, and commission only ever applies to sales up to that date.
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Commission is a percentage of each Faire order's product subtotal, after any promo discount you fund. It is 3.5% on the monthly plan and 2.4% on the annual plan.
Example on monthly: $100 in products, minus a $10 promo, is $90. The commission on that order is $3.15. The same order on the annual plan would be $2.16.
That subtotal is the wholesale amount before Faire's own commission and payment fees come out. Shipping is not included, and canceled orders are removed before you are billed.
Commission is billed monthly on both plans. It begins when your account activates and only covers sales from that point forward.
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Because the agents grow your whole store, not just individual orders. Faire's algorithm rewards sales velocity: every order — from our outreach, a reorder, or organic browsing — pushes your products higher in Faire search and category rankings. So when our outreach lands a new buyer, it doesn't just earn that one sale; it lifts your visibility for every future Faire shopper, which drives more organic sales too. We share a small slice of that whole flywheel because that's what we're building with you.
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No. The 3.5% starts when you activate and only applies to Faire sales from that point forward. Your past sales are never charged — they're only used, with your permission, to build your growth projection.
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Faire Direct lets you bring your own buyers to Faire and pay 0% Faire commission on them (per Faire's terms), instead of Faire's standard rate on buyers Faire finds for you. The Email Agent sends new buyers to your Faire Direct link, so the customers it sources come in under Faire Direct — you keep more of those sales. Your dashboard surfaces these orders so you can confirm Faire credits them correctly. This is separate from WholesaleIQ's 3.5%.
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There are no guarantees — like any outreach, results depend on your products, pricing, and offer. What we can do is show you a realistic 12-month projection before you pay, built from your real Faire data and kept deliberately conservative. And you can cancel anytime if it isn't working for you.
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Your 12-month projection starts from your real Faire data — your catalog, order history, and average order value. The conversion and volume assumptions behind it come from months of real Faire accounts running these agents, not guesses, and we keep them on the conservative side. The full formula is shown to you, so you can see exactly how every number is reached.
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Yes. Just email support@wholesaleiq.com and the agents stop. If you are still in your 30-day free trial, cancelling before it ends means you are never charged. Monthly has no long-term commitment, so you can cancel anytime; annual runs its twelve-month term and then stops renewing. Either way, you keep every customer and order you've already won.
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Autopilot includes full access to Brand Ranker, Keyword Ranker, and the AI Listing Builder. The agents replace the manual work of finding buyers and doing outreach yourself — instead of pulling lists and sending emails, the agents do it for you.
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In a sense, that's exactly what Autopilot is. Our AI agents run your wholesale outreach and customer re-engagement for you, so you get a done-for-you growth engine without hiring or managing anyone. If you'd prefer more hands-on, full-service help beyond Autopilot, we also partner with specialized Faire agencies. View Recommended Agencies →
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The Keyword Ranker helps you find profitable keywords for Faire optimization. Enter a seed keyword and it returns related keywords with:
- Hot Keywords: Terms with 15%+ ranking increase week over week
- Rising Keywords: Terms with 1%+ ranking increase week over week
- Historical ranking data to track trends
Best Practice: Heart 10+ relevant keywords for each product you want to optimize. Longer, more specific keywords with better rankings typically perform best. The keywords you heart appear in your Tracker and can be strategically integrated into your listings using the AI Listing Builder.
Important: Only use highly relevant keywords. Irrelevant keywords hurt your search rankings and drag down your other relevant terms.
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The Brand Ranker evaluates and ranks brands on Faire based on performance metrics including sales, reviews, market presence, and growth trends.
Use it to:
- Identify top-performing brands in your category
- Research competitors and market leaders
- Click any brand to see detailed performance data
- Discover partnership or competitive opportunities
Brand Ranker helps you understand the competitive landscape and position your brand strategically.
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The AI Listing Builder creates optimized Faire product listings using your tracked keywords:
How to use it:
- Heart 10+ relevant keywords using Keyword Ranker
- In AI Listing Builder, paste a few words about your product
- Include key selling points (e.g., "Handmade in USA, Free Shipping, No minimum")
- The AI strategically integrates your tracked keywords into compelling titles, bullet points, and descriptions
The builder creates content optimized for Faire's search algorithm while maintaining natural readability. Just copy and paste the results into your Faire listings.
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Tracker is your command center for managing all the brands and keywords you've hearted. Access it from your dashboard to:
- View all tracked brands and keywords in one place
- Monitor performance trends over time
- Quickly delete items you no longer need to track
- Stay organized as you research the Faire marketplace
Tracker is included with Autopilot, with room for thousands of tracked brands and keywords.
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Brand Certificates are shareable achievement badges that showcase your Faire performance rankings. They're powerful marketing tools to build credibility with buyers and potential customers.
How to Access:
- Click "Share Rank" next to any brand in Brand Ranker
- Generate your personalized certificate instantly
What's Included:
- Your rank out of 120,000+ Faire brands
- Top percentage badge (e.g., "Top 1% of All Brands")
- Star rating and review count
- Verified certification from WholesaleIQ
- Professional design ready for sharing
Sharing Options:
- Social Media: One-click sharing to Instagram, Facebook, LinkedIn, Twitter/X, TikTok, WhatsApp, Telegram
- Email Signature: Copy optimized badge for professional emails
- Website Embed: HTML badge for your site or Shopify store
- Copy optimized text and hashtags for easy posting
Use Cases:
- Build trust with new wholesale buyers
- Stay top-of-mind with social media followers
- Add credibility to email signatures
- Showcase achievements on your website
- Stand out in buyer outreach campaigns
Certificates are based on verified Faire sales data and update monthly, so you can share fresh achievements as your ranking improves.
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Use our Keyword Ranker to find high-opportunity, low-competition keywords. Optimize your product listings with our AI Listing Builder, which creates content specifically designed for Faire's search algorithm. Monitor competitor brands with Brand Ranker insights.
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No! Autopilot includes UNLIMITED AI Listing Builder usage. Generate as many optimized titles, descriptions, and bullet points as you need. The tool creates content specifically tailored for Faire marketplace success, helping you rank higher and sell more.
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Keyword Ranker and AI Listing Builder work together to optimize your Faire listings:
Step-by-Step Process:
- Search for keywords related to your product in Keyword Ranker
- Heart 10+ highly relevant keywords (focus on hot and rising keywords)
- Prioritize longer, more specific keywords with strong rankings
- Your hearted keywords automatically sync to Tracker
- In AI Listing Builder, paste brief product details and selling points
- The AI strategically integrates your tracked keywords into optimized content
Results: SEO-optimized titles, bullet points, and descriptions ready to copy into your Faire listings.
Pro Tip: Only heart relevant keywords. Irrelevant keywords hurt your Faire search rankings and drag down performance of your other terms.
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The Keyword Ranker identifies trending search terms to help you optimize listings:
Hot Keywords:
- 15%+ ranking increase week over week
- Indicates rapidly growing search demand
- High priority for listing optimization
Rising Keywords:
- 1%+ ranking increase week over week
- Steady upward trend in search volume
- Good targets for content optimization
Both metrics help you identify which keywords are gaining traction on Faire so you can optimize your listings before competitors catch on.
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Sharing your Brand Certificate is easy:
- Go to Brand Ranker and click "Share Rank" next to any top-ranked brand
- Click "Copy Content for Sharing" to get optimized text and hashtags
- Choose your platform:
- Instagram, Facebook, LinkedIn, Twitter/X, TikTok, WhatsApp, or Telegram
- The certificate includes Open Graph optimization for professional appearance
The certificate automatically includes:
- Your rank and achievement badge
- Star rating and review count
- "Certified by WholesaleIQ" verification
- Professional design that builds credibility
Pro Tip: Share certificates when your rank improves to keep buyers engaged and remind them of your brand's success on Faire.
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Yes! Brand Certificates include an Email Signature Badge option:
- Click "Share Rank" in Brand Ranker
- Select "Email Signature Badge" under Email Signature & Website section
- Copy the code provided
- Paste into your email signature settings
The badge displays your:
- Current Faire rank
- Verification from WholesaleIQ
- Professional design that builds trust
This keeps your achievements visible in every email you send to buyers, building credibility and keeping your brand top-of-mind.
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Absolutely! Brand Certificates can be embedded on any website:
- Click "Share Rank" in Brand Ranker
- Select "Website / HTML Badge"
- Copy the HTML code
- Paste it into your website, Shopify store, or landing pages
Perfect placement options:
- Homepage (build immediate credibility)
- About Us page (showcase achievements)
- Product pages (increase buyer confidence)
- Wholesale inquiry pages (attract serious buyers)
The badge is responsive, professional, and links back to verification, adding social proof that converts browsers into buyers.
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Common causes: 1) Too specific keywords - try broader terms, 2) Filters too restrictive - loosen criteria, 3) Temporary API issues - wait a few minutes and retry, 4) Browser cache - clear cache and cookies. If issues persist, contact support.
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Try these steps: 1) Check your internet connection, 2) Clear browser cache and cookies, 3) Try a different browser, 4) Disable browser extensions, 5) Check our status page for any ongoing issues. For persistent problems, include your browser details when contacting support.
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When you see an error: 1) Take a screenshot of the error, 2) Note what you were doing when it occurred, 3) Try refreshing the page, 4) If it persists, contact support with the error details and screenshot for quick resolution.
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Click "Forgot Password" on the login page, enter your email address, check your email for the reset link (check spam folder too), click the link and create a new password. The link expires after 24 hours for security.
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Go to Settings > Profile, update your information (name, email, company details), click "Save Changes". If changing your email, you'll need to verify the new address. Some changes may require you to log in again.
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